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Thoughts and musings on the new defender


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3 hours ago, Anderzander said:

3881DC6A-DBA7-4A10-B5C3-BA190E1A41A7.jpeg.fd3d62a3c6d86ed39c6c58d8556179f5.jpeg

For the Farmer, The Countryman, and General industrial use.

Haha - I cant see Fred Dibnah strapping his ladders to the new one with a makeshift frame of scaffold poles... 🙂

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23 hours ago, Anderzander said:

3881DC6A-DBA7-4A10-B5C3-BA190E1A41A7.jpeg.fd3d62a3c6d86ed39c6c58d8556179f5.jpeg

For the Farmer, The Countryman, and General industrial use.

This entirely sums up my thoughts - the new 'Defender' is for netiher the Farmer or the Countryman and nor is it for general industrial use so therefore ignores the core principles of Defender. It's a nice car, but it's not a Defender.

 

 

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On 4/3/2020 at 5:21 AM, Anderzander said:

3881DC6A-DBA7-4A10-B5C3-BA190E1A41A7.jpeg.fd3d62a3c6d86ed39c6c58d8556179f5.jpeg

For the Farmer, The Countryman, and General industrial use.

On 4/3/2020 at 5:23 AM, Anderzander said:

How would you rewrite that for the new car? 

Erm well it might involve curtailing "countryman" into a shorter word :ph34r::hysterical:

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8 hours ago, Turbocharger said:

They'll have done their research, and I'm sure it'll sell. I quite like it 😳

Let me ask - if it wasn't branded 'Defender', would that be ok?

I think it will sell. Well initially, but for how long? And more importantly at what cost of other models in the LR line up? I know a few people lined up to get the new Defender. Each and everyone of them is trading in either an RRS or Disco for it. I don't know a single person trading in an old Defender for a new one.

And yes, completely it is the wrong name on the wrong vehicle. Done for only one reason - marketing and selling out the brand and pissing off the loyal following.

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Since they can't really sell them right now and a dealer launch is impossible, I think the best thing they coiuld do is to give the sales vehicles to response units to assist the emergency services or delivering food etc. to high risk people?

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